What is an Idea Beetle workshop?
This workshop helps you evaluate if your idea is strong and has ‘legs’, or if it needs more thinking.
You might think you have a really good idea, but by evaluating it against a set of questions, you can quickly test its robustness. Fun fact: One in every four animals on the planet is a beetle. Similarly, one in every four business meetings is a total waste of time.*
*We made the second statistic up, but the truth is probably worse.
How to run an Idea Beetle workshop
1. Draw the Idea Beetle on a large surface:
2. In the head, write the name of the idea. In the body, describe the idea.
3. For each leg, write the answer to either or both set of questions:
Origin: BBC, 2013 / Chip & Dan Heath, 2007